FrameFund
How it works
FrameFund is a pre-sale marketplace for film rewards. Buyers purchase specific listed items from filmmakers; the platform earns a service fee from filmmakers after the campaign — not a fee on buyers at checkout.
For filmmakers
- 1
Apply and get verified
KYC (Aadhaar, PAN, GSTIN if required). Project review by the FrameFund team — 48-hour review SLA.
- 2
Build reward tiers
3–6 tiers: name, price, what's included, delivery window, limits where needed.
- 3
Set pre-sale target and timeline
Campaigns run 30–90 days with a clear end date.
- 4
Promote and update
Share cards, production updates, and the FrameFund film community for discovery.
- 5
Milestone release
Production is funded in three verified stages: pre-production proof (25%), principal photography (50%), post and delivery (25%). You upload proof; FrameFund reviews before each tranche is treated as released under the filmmaker agreement.
- 6
Deliver rewards to buyers
Ship digital and physical items per the timeline shown on each tier.
- 7
Platform fee
8% of total campaign revenue, invoiced as a B2B service (GST-compliant) after success.
For buyers
- 1
Browse
Explore rewards on the browse page — filter by Reward Type, Price Range, film type, language, and more.
- 2
Purchase
Pick a tier and check out. You receive a GST invoice by email (typically within 24 hours).
- 3
Track delivery
Follow milestone and production updates on the campaign, then receive your reward per the timeline shown when you ordered.
How your purchase is protected
Funds are released to the filmmaker only after they upload verified proof of each production milestone. If a campaign does not reach 80% of its pre-sale target, buyers receive a full refund automatically. FrameFund reviews every milestone before money moves under the filmmaker agreement.